Are You Sure Your Audience is Are Hearing You Loud and Clear?
“Do you ever feel that you are talking and talking but nobody is really listening to you? ~ Jerry Maguire
Communication is everything! And yet in today’s world with multiple platforms to connect with quick sound bites, EFFECTIVE communication is struggling. Everyone, it seems, has something to say. And everyone, it seems, is trying to get the attention of an increasingly distracted audience. So how, in this era of information overload, do you find information that resonates and ultimately engages?
People have to understand what you want. And conversely you need to understand what they want. This is vital in personal relationships but even more important when in the professional sphere… everyone needs to communicate effectively with customers, clients, vendors, and others who are important to a business..CONTINUE READING
ABOUT SOCAL DIGITAL SYMPOSIUM
SoCal Digital Symposium (SDS) serves the tech entrepreneurial community through education, content and community. Through our online initiatives as well as our brick and mortar gatherings, we connect entrepreneurs, business owners, tech geeks, and visionaries with like-minded individuals to conversations that will hopefully inspire the next great idea and/or company.
It’s not just an event…it’s a movement
The 2015 Respect the Duck Award goes to Dr. Renee Dua.
Dr. Renee Dua never ceases to amaze us. She is a board certified Doctor with a busy medical practice in nephrology, hypertension and internal medicine, co-founder of successful startup HEAL described as the UBER of Medical Care, and hands-on mother of two boys under two years of age. When you speak with Renee you get a calm, grounded, attentive person that gives you her full attention, you would never know that she is changing the future of medical care. Renee we salute you!
FOR YOU TO KNOW...
STAY AHEAD OF THE COMPETITION WITH THESE 6 CONTENT-MARKETING TRENDS
According to a recent business-to-business (B2B) report by the Content Marketing Institute, 80 percent of marketers use content marketing as part of their business plans. Increase your traffic and return on investment by leveraging these six content marketing trends for 2016. CONTINUE READING
HARVARD BUSINESS REVIEW
THE SOFT SKILLS OF GREAT DIGITAL ORGANIZATIONS
Smart organizations have recognized that introducing new technology into the workplace isn’t about hardware or software: it’s about wetware, also known as human beings. If you want to be the kind of nimble business that can make the most of successive waves of tech innovation, you need human beings who can adapt to change. CONTINUE READING
WIRED AI IS TRANSFORMING GOOGLE SEARCH. THE REST OF THE WEB IS NEXT.
YESTERDAY, THE 46-YEAR-OLD Google veteran who oversees the company’s search engine, Amit Singhal, announced his retirement. And in short order, Google revealed that Singhal’s rather enormous shoes would be filled by a man named John Giannandrea. On one level, these are just two guys doing something new with their lives. But you can also view the pair as the ideal metaphor for a momentous shift in the way things work inside Google—and across the tech world as a whole. CONTINUE READING
THE NEW YORK TIMES
WILDLY POPULAR APP KIK OFFERS TEENAGERS , AND PREDATORS, ANNOYMIT
The allegations are beyond chilling: two Virginia Tech freshmen charged with the premeditated kidnapping and killing of a 13-year-old girl who, authorities say, communicated with her murderer online. But the way they chatted — on a wildly popular messaging app called Kik — has increasingly become a source of concern for law enforcement. CONTINUE READING
FUSION WHY MESSAGING IS THE FUTURE OF THE NEWS BRAND
Quartz released its new app today, and it looks very much like a messaging app. Which is smart, because for anybody trying to build a news brand today, messaging is clearly the most important new area to conquer, and right now the field is wide open.
There are two big reasons for this: reach and branding. CONTINUE READING
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The Increasingly Invaluable Role of Metals on Civilization’s Constant Quest for Freedom from Self-Reliance!
By G. Miles Lehman
A hallmark of mankind’s technological development through the ages is his penchant for recognizing and exploiting the inherent qualities of various elements, predominantly metals, to ease the rigors of daily life. The Bronze Age (circa 4000 years BC), Iron Age (circa 1200 years BC) , and the Industrial Revolution (roughly 1760 to 1840) are well-recognized appellations for eras marking great leaps in urban civilization that simply could not have occurred without metallurgical knowledge and utilization. An argument can be made that we are now immersed in the “High Tech” Age! CONTINUE READING